Stevens’s frontier-busting isn’t just restricted to airports. She’s also bringing her DIY media penchant to the streets. For a Rogers consumer wireless campaign launching this month, she led a partnership with Vancouver’s Flow Media to bring large-format HD video-screen tech Ad Glass to Canadian storefronts for the first time. ‘It’s never been done, there’s audio on it, it’s really going to capture the attention of people walking by,’ says Stevens. ‘It’s a way to get a downtown presence other than cluttered billboards.’ Source -Natasha stevens, Company OMD, Client Rogers Wireless.

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Flow Media gets a review at tickyes.com.
Canadian company Flow Media has found the sweet spot between innovative technology and clever integrated marketing, creating large-scale interactive glass displays that tap into mobile technology and social media. Flow Media has developed adGlass™ technology, which essentially turns store fronts into giant touch screens, capable of connecting to users social networks, collecting consumer data and linking potential customers with more information about the product. Head over to: http://blog.tickyes.com/social-gets-sci-fi/ and have look.